Is Drupal a bigger challenge to Microsoft that even Google ? Atleast Microsoft seems to thinks so. Because Microsoft is now paying google (hard cash) to fight Drupal.
The other day I was checking Listology.com for the Drupal website list. But what attracted me more on the page was the small Google adsense block with the title "Forget Drupal and get:"...
Oops, here is an advertisement against drupal on a very page that lists all drupal websites. But the biggest surprise was that the advertisement was from none other than Microsoft. Clicking the advertisement takes you directly to the page of Microsoft's new product - Webspark, on Microsoft.com.
Check the screenshot for the microsoft ad
It baffled me that the advertisement was placed there by Google Adsense. Which simply means that Microsoft is paying Google to place their advertisement on all drupal related sites.
The last time I heard was that Microsoft is fighting a do or die battle against Google. With Google entering the Operating system arena, Microsoft was heard preparing for a full fledged attack. Now Microsoft has its own advertisement network that directly compete against Google Adsense.
So why should microsoft be paying google for placing its advertisement ?
The answer should be simple. Microsoft considers Drupal a bigger challenge than Google. With major corporate bodies and governments embracing drupal for their web needs, it is no surprise that Microsoft feels threatened. Some of the major businesses that have already embraced drupal includes AT&T, CNN etc and Government bodies including the whitehouse.gov, British government, BBC magazines etc. Check Dries's list of drupal sites to get a feel of Drupal's acceptance in corporate circles.
So even if it means they end up paying Google, Microsoft seems to be determined to attract anyone who is slightly even interested in Drupal.
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EDIT - Microsoft has pulled down the Advertisement. I've posted a followup for this article here - Microsoft vs Drupal story follow up and Explanations